Luxepitality meets Neil Bathia

Owner & Founder of V.I.B.E Drinks

Tell us a bit about yourself and your background.

I have been an entrepreneur since I was 18 years old, I left college and headed to Moscow to set up a food and drinks distribution business which led me to setting up a tea packing plant. I ended up selling my company to my largest client after 6 years and decided to move back home, to the UK.

I contemplated what to do next and after a few years I decided to open a chain of independent coffee shops which I ran for over 10 years and sold up to start a family. I now have a beautiful daughter and cheeky son who takes up most of my time, but as an entrepreneur one is always thinking what I will do next… and that is when it came to me.

What inspired you to launch your own Non-Alcoholic drinks range?

I set up Vibe drinks limited in early 2019 after a long holiday in America, when I decided to cut down drinking alcohol and start living a healthier lifestyle. So, the journey began whilst visiting many restaurants and bars on numerous nights out I did not find any non-alcoholic options that tickled my taste buds, so Vibe drinks was born!

Tell us about the drinks you have in the range.

I have created a non-alcoholic rhubarb infused spirit which is blush pink in colour and one of the first in this category. Vibe is made with lots of botanicals and has zero calories, is sugar free, gluten free and is vegan friendly. I am now in the process of launching a bourbon and rum inspired flavours to my range. I have also added a range of non-alcoholic sparkling spumantes to our range all made in Italy for us.

Are there any plans to launch anything new?

I am launching something special in 2021 so make sure you follow our social media to keep updated.

What’s your favourite Mocktail?

It has to be a Vibe Rhubarb & Tonic!

Can we find any of your drinks in any hotels or bars?

We supply a number of restaurants and bars in London and are now exporting to many countries worldwide.

Tell us five things you never travel without?

A good pair of shoes, fragrance , my phone, laptop, and a nice belt .

What your favourite destination to travel to?

South of France and Italy.

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